: Design Thinking Process with Mind Maps EdrawMind #IndiaNEWS #Best Practice Today businesses use a more humane approach in coming up with product or service design ideas. The whole process includes

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Design Thinking Process with Mind Maps EdrawMind #IndiaNEWS #Best Practice
Today businesses use a more humane approach in coming up with product or service design ideas. The whole process includes several steps, each being a collaborative and idea-sharing session in between teams. Here we look at what this kind of brainstorming session is, what tools they require, and how EdrawMind can be ideal for the design thinking process.



What is the Design Thinking Process?



Design thinking is about taking an approach towards problem-solving that is human-centric. Today many industries take up this approach in their brainstorming sessions when envisioning new ideas and products. The process helps them evolve new or existing products to serve the end customer in a better manner.



The design thinking process is a creative one that welcomes ambiguity and uncertainty. It is about taking a holistic view of a problem and considering all aspects of it. Design mindset applied to a life situation aids the people concerned in looking at the bigger picture, being informative, and acting accordingly.



Image credit: Wellesley Student Blog



Steps of Design Thinking Process



The design thinking process incorporates five steps:



Empathize



In this stage, you or the team understands the perspective of the target audience, consumer, or customer. You identify or address a problem that exists. Design thinkers are thus encouraged to put aside assumptions and objectively consider possibilities about the target customers and the needs they wish to address. It is usually done by observations and qualitative interviews. Tools such as empathy maps are used to consolidate information and capture what people think, say, and feel about a problem or need.



Define



At this stage, the team puts together information gathered in the first stage. They define problem statements that should be in human-centric terms rather than as business targets. For instance, the target for a pre-cooked meal product could be to benefit busy moms who have meals ready for their families in no time.  



Ideate



When a problem is defined, the team can then brainstorm as to how the needs can be addressed. The team puts together all possible ideas and then starts to investigate or test them. It is a creative, freeing phase that allows the team to think out of the box.



Prototype



The team identifies which are possible solutions for the problem identified. It is a scaled-down version of systems and products which they can present to the target customer group and get their feedback as well.



Test



Here the prototype product is tested, and feedback is taken from users. This is essential in order to know how successful is the product design and purpose in meeting the intended need or requirement.

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