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 story : Raksha Bandhan Special: 5 Brother-Sister Duos Scripting Success in the Startup World #IndiaNEWS #Entrepreneurs Banter and playful shenanigans are what sibling bonds are all about but what makes their

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Raksha Bandhan Special: 5 Brother-Sister Duos Scripting Success in the Startup World #IndiaNEWS #Entrepreneurs
Banter and playful shenanigans are what sibling bonds are all about but what makes their connection unique is the love and understanding that ties them together.
From starting a food venture to finding a solution to farm waste, these siblings are thriving in the corporate world as they march to the beat of their own drum. This Raksha Bandhan, The Better India highlights five such brothers and sisters who stuck together through thick and thin to script their success.
1. Shivang & Shivika Sood
These Pune-based entrepreneurs have worked together since 2017 to turn their mother’s delectable kheer recipes into a full-fledged business venture.
La Kheer Deli mixes flavours of the modern palate with the comfort of traditional homemade kheer.
“My sister, Shivika, was bored with eating just kheer, and on a whim, decided to put a spoonful of Nutella and oreo in her bowl. The result was delicious,? 27-year-old Shivang told The Better India.
The initiative began as a weekend dessert cart and turned into a franchise with the sibling duo owning six outlet stores across the city today. Coupe Dry Fruit Kheer, Coupe Gulkand Kheer, Coupe Nutella Kheer, Coupe Mocha Kheer, Coupe Brownie Kheer and many other delights earn them an annual revenue of over Rs 1 crore.
They also purchase their own seeds, and according to Marketing Minds, the brand has sold over 3 lakh seeds since its inception. The team urges customers to plant the seed in the cup left behind after consuming the kheer, ensuring that it reaps benefits even beyond the threshold of their stores.
A La Kheer Deli cart in Pune
2. Nikita & Arjun Hari
Nikita Hari and her brother Arjun have coupled their skills and passion to develop WUDI, an Artificial Intelligence (AI)-based career advisory startup.
While studying in the UK, Nikita became Vice-President of the Cambridge University Graduate Union. By engaging and addressing the problems faced by graduates, by working with the different bodies of the university, she told Deccan Chronicle how she acted as a channel between the university and the students. Arjun, on the other hand, was trying to figure out his career path during his first year of MBA at IIM Kozhikode. He was an engineer by education, but wasn’t sure of what he wanted to do in the field.
Upon sharing their experiences, the two decided to begin a venture that aimed to help young students discover their career potential free of judgement and scepticism, and use it to gain higher employability.
Their product Edu-WUDI analyses students on subjective grounds of interest, talent, and potential. “We are aiming to transform the educational space by helping students realise their talents.


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