: WhatsApp collaborates with Yuvaa to launch #TakeCharge campaign #IndiaNEWS #Campaign Spot With the #TakeCharge campaign, Whatsapp aims to raise awareness about online safety, encouraging people to

Posted in: #TakeCharge #IndiaNEWS #Campaign

WhatsApp collaborates with Yuvaa to launch #TakeCharge campaign #IndiaNEWS #Campaign Spot
With the #TakeCharge campaign, Whatsapp aims to raise awareness about online safety, encouraging people to understand the various safety tools and resources.

WhatsApp today announced the launch of a week-long #OnlineSafety campaign in partnership with Yuvaa. The campaign, #TakeCharge will commence on ‘Safer Internet Day on Feb 8 with a series of infotainment content on Yuvaa’s Instagram page with an aim to raise awareness about online safety, encouraging people to understand the various safety tools and resources that can be used to stay in control, online.

Through the voice of a diverse set of creators, the campaign will touch upon various aspects of online safety and the best practices that people should follow to stay in control of their safety on the internet. Youth creators Taneesha Mirwani, Anchal Agarwal, Anmol Sachar, and Shreya Kapoor will share important content about internet safety such as understanding best online practices, digital payments, group controls, and others to educate users on managing their online presence and interactions better.

Talking about the latest #TakeCharge user-safety campaign Abhijit Bose, Head of India, WhatsApp, said, “WhatsApp is an industry leader among private end-to-end encrypted messaging services in promoting online security. Besides continuously innovating on the product side to build safety features, WhatsApp also deploys dedicated teams of data scientists, analysts, security experts as well as AI & ML to keep users safe online 24x7x365. Additionally, it has been our continuous endeavor to raise awareness and education about user safety. Our current Safer Internet week campaign is another such attempt to help users understand the importance of online safety and how they can #TakeCharge to navigate the internet safely. �?

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This Safer Internet day, practice five simple rules to #TakeChargeofYourSafety:

Be careful of what you click or believe: The Internet is privy to spam messages, cyber threats and frauds, be it winning a cash prize or a fully sponsored trip from an unknown number. These messages often include links to a website or request access to your personal information with disguised malware. One must think before they click If you receive it on WhatsApp, you can simply report accounts to WhatsApp by flagging a specific message. To do so, you can simply long-press a particular message to either ‘report’ or ‘block a user’.

Think twice before forwarding messages: WhatsApp has created a label for all forwarded messages and limits the number of times you can forward messages as a way to encourage users to reconsider before sharing.