: Subhash Ghai’s OTT debut ‘36 Farmhouse’ completes 25 weeks on Zee5 #IndiaNEWS #Cinema & TV Hyderabad: If there’s one name synonymous with ‘blockbuster’ in the history of Indian cinema
Subhash Ghai’s OTT debut ‘36 Farmhouse’ completes 25 weeks on Zee5 #IndiaNEWS #Cinema & TV
Hyderabad: If there’s one name synonymous with ‘blockbuster’ in the history of Indian cinema it is none other than Subhash Ghai. The brilliant director, producer is an institution within himself and carries a rich legacy of blockbuster hits such as ‘Ram Lakhan’, ‘Pardes’, to name a few. All his films are known to complete a minimum of 25 weeks in the theatres, calling him the ‘king of Silver Jubilee’.
Ghai’s debut on OTT as a producer is also shattering records. The stalwart’s first outing as a producer, ‘36 Farmhouse’ has clocked a massive viewership running successfully for 25 weeks on Zee5. The movie is touted to be a family entertainer and leaves you with a thrilling feeling.
Ghai is all set to celebrate the success with a grand party. On touching yet another milestone, the ace film-maker adds, “Celebrating silver jubilee is a jubilant expression of success of a feature film for any filmmaker irrespective of the platform. I want to share my happiness with my entire team at Mukta Arts, the brilliant artistes of ‘36 farmhouse’, our partners Zee5, Zee Studios and everyone involved.�
On his consistency to outdo himself, he further stated: “Girte hain shah sawar hi maidan-e-jung me, Haar ke baad hi jeet hoti hai.�
When asked about his most memorable experience from the film, he shared, “For ‘36 Farmhouse’, I penned down lyrics and composed music. I am hands on with direction but acting as lyricist and composer was a new experience for me. When I attended a music live show on television, I was so thrilled to see all those newcomer children singing ‘Mausam bhi aisa, Har Manzar bhi aisa hai’, from the film. I felt ecstatic.�
Subhash Ghai further re-iterated his experience on working on an OTT for this first time, “I come from a place where we need to showcase everything larger than life on a 70mm screen with 6 tracks but OTT doesn’t work that way. You are more accountable to the audience. There is more authenticity on OTT platforms, people are attuned to a ‘real’ perspective here. It was definitely a new experience for me. I am absolutely thrilled and delighted that the audience accepted it open arms.�
The movie continues to garner rave reviews owing to its critically-acclaimed star cast starring Sanjay Mishra, Vijay Raaz, Ashwini Kalsekar, Amol Parashar along with social media influencer Barkha Singh.
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