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: Indian Media: Upper Caste Groups Occupy 90% Leadership Positions #WorldNEWSAll Not Even A Single Person From Scheduled Caste or Scheduled Tribe Heading Mainstream Media The second edition of Oxfam

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Indian Media: Upper Caste Groups Occupy 90% Leadership Positions #WorldNEWSAll
Not Even A Single Person From Scheduled Caste or Scheduled Tribe Heading Mainstream Media
The second edition of Oxfam India- Newslaundry’s Report ‘Who tells our stories matters: Representation of Marginalised Caste Groups in Indian Media’ reveals that around 90% leadership positions in print, TV and digital media are occupied by General caste groups with no Scheduled Caste (SC) or Scheduled Tribe (ST) heading mainstream media outlets. A second media diversity survey after 2019 show less than 5% of panelists in Hindi and English TV debates were from SC or ST categories.
The report released on 14 October at The Media Rumble, South Asia’s largest news media forum also shows that every 3 out of 5 articles in Hindi and English newspapers are written by General caste authors while marginalised castes (SC, ST or OBC) only contribute to around 1 out of 5 articles.
Amitabh Behar
Amitabh Behar, CEO, Oxfam India said, “Our second report in three years continue to show that newsrooms in India are not an inclusive place for marginalised communities in the country. The leaders of media organisations across all platforms continue to fail in creating an enabling environment for Dalits, Adivasis and Bahujans. The media in the country needs to uphold the constitutional principle of equality in not just its coverage but also in its hiring practices. It is critical that media organisations immediately conduct a significant overhaul of hiring practices and ensure that newsrooms across the country become more diverse and inclusive. This would be crucial for creating India without discrimination and injustice.
How Oxfam India- Newslaundry report calculated diversity in media
The report studied around 43 Indian print, TV and digital media outlets for their coverage, social location of the leadership and caste composition of journalists employed by the organisations. The research which was conducted between April 2021 and March 2022 analysed over 20,000 magazine and newspaper articles, 2075 prime time debates with 76 anchors and 3318 panellists and 12 months of online news reports.
The research was conducted on qualitative parameters such as social location of authors/ participants, prominence of the news item and topic of news coverage. The report also examined representation of various caste groups among the staff of news organisation using survey, secondary sources of information and databases of UPSC and central universities.
The findings reflect marginal improvement in the overall representation of SC, ST and OBCs in the Indian media. The 12 months research shows the dominance of General caste groups’ across print, digital and electronics media in terms of leadership, by-lines,, opinion writing and content.


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